Arrangement of space dedicated to the new products

Herbapol is a leading brand in the herbal medicine industry. It is well-known for its syrups, teas and other herbal and fruit products. In 2014, the company decided to launch a line of fruit preserves. We were asked to arrange a space dedicated to the new products during a conference organised by the client.

In the production of the preserves, our client used traditional recipes and the best fruit varieties from local growers.

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There was no addition of guar gum in the product. We decided to focus on the natural aspect of the project and to arrange the space in the most natural way possible.We filled the space with plants, with grass on the floor surrounded by real trees in pots. We filled wooden crates (the ones you get when you buy directly from an orchard or a greengrocer) with fresh vegetables - the same ones that were used to produce the preserves. Some of them were used as seats and tables which created a picnic-like ambience.

In the production of the preserves, our client used traditional recipes and the best fruit varieties from local growers.
There was no addition of guar gum in the product. We decided to focus on the natural aspect of the project and to arrange the space in the most natural way possible.We filled the space with plants, with grass on the floor surrounded by real trees in pots. We filled wooden crates (the ones you get when you buy directly from an orchard or a greengrocer) with fresh vegetables - the same ones that were used to produce the preserves. Some of them were used as seats and tables which created a picnic-like ambience.

The event was attended by around 300 of the most important business representatives of food industry wholesalers.

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